FIFA launched the Live Your Goals campaign to get more young girls and women around the world interested in football and inspire them to get involved and create positive experiences.
FIFA.com takes a look back at the initiative’s activities during June. Events took place in Armenia, Northern Ireland, Republic of Ireland and Moldova where Europe’s summer sun provided the perfect backdrop, while Paraguay also hosted another event for the second successive month buoyed no doubt by another certain festival of football taking place across the border in Brazil.
The Football Federation of Armenia (FFA) hosted an event featuring five teams from Yerevan and Ararat. The programme was opened by the head of the FFA’s Grassroots and Women’s Football department, with the attending media were informed about the project’s aims and goals, as well as the federation’s future plans for future development. Seventy girls aged 10-17 gathered together to enjoy the beauty of the game, participating in a variety of activities organised by local instructors. The project also aimed to encourage the participation of all in the local community (girls and their parents, teachers and volunteers) in football activities.
A massive Schools Super Festival at the City of Belfast Playing Fields, which featured 1200 participants in Year 8/9 and Year 10/11 tournaments, marked the start of the FIFA Live Your Goals programme in Northern Ireland. It was officially launched by Belfast Lord Mayor Nichola Mallon, as well as LYG Ambassador and former international Helen McKenna. The Irish Football Association also embarked on a series of FIFA girls’ football roadshows commencing in Enniskillen before moving on to Cookstown, Greysteele, Jordanstown and finishing at the Waterworks in Belfast.
In addition to the LYG festivals listed above, events were also held in Republic of Ireland, Moldova and Paraguay.
July promises to be another busy month for FIFA when it comes to developing women’s football, with festivals scheduled to take place in Bhutan, Costa Rica, Republic of Ireland, Armenia, Azerbaijan and - ahead of August’s FIFA U-20 Women’s World Cup - Canada.