Canada 2015 welcomes Trend Micro as National Supporter
FIFA is today pleased to announce that the Canadian entity of Trend Micro Incorporated, a global leader in security software, has joined the sponsorship roster of the FIFA Women’s World Cup Canada 2015™ as a National Supporter of the tournament. The company joins existing National Supporters Bell Canada and Labatt Breweries, who will activate local campaigns as part of the event, which is taking place from 6 June until 5 July in six host cities across Canada.
FIFA Marketing Director, Thierry Weil said: “We are very happy to welcome Trend Micro as a National Supporter of the FIFA Women’s World Cup 2015 and are looking forward to collaborating with them to drive excitement around the tournament. National Supporters are crucial to the success of our events and I am sure Trend Micro will play a valuable role in what is set to be a fantastic month of football in Canada.”
Trend Micro will leverage this sponsorship to raise awareness about the company, as well as its mission to the make the world safe for exchanging digital information.
“Trend Micro’s corporate culture aligns with the official slogan of the FIFA Women’s World Cup Canada 2015 – ‘To a greater goal,’” said Eva Chen, Trend Micro CEO. “We firmly believe that this isn’t just a tournament, but a celebration of the talents and abilities of world class female athletes. Inspiring and empowering women to achieve their dreams is important to me, as well as our team as a whole. As Trend Micro’s global team gets ready to cheer on their 24 different country teams, it’s an honour for us to join FIFA and other corporate leaders in promoting an event that will help bring the world together.”