Russia studies the Brazilian experience

A programme of events set to be held during the 2014 FIFA World Cup Brazil™ was one of the main topics of discussion as part of the fifth 2018 FIFA World Cup Local Organising Committee Management board meeting, held in Moscow on 27 May. Board members approved a programme for the transfer of knowledge and experiences gained by World Cup organisers, which the Local Organising Committee (LOC) had prepared jointly with FIFA. The programme plans to bring in both members of the LOC and representatives from 2018 World Cup host cities, federal executive bodies and companies involved with the design and construction of the tournament's stadiums.

Those taking part in the programme will visit 2014 FIFA World Cup stadiums, training grounds, FIFA Fan Fest venues, the FIFA World Cup International Broadcast Centre and airports, and hold meetings with FIFA experts and representatives from the local authorities.

“Brazil's FIFA World Cup is in essence our main and only opportunity to observe in real time how a tournament is held,” said LOC chairman and Russian Sports Minister Vitaly Mutko, drawing the meeting to a close. “That’s why we have devised a special programme that will encompass practically all those involved in preparations for the 2018 World Cup in Russia, so that they can see for themselves what we are facing in four years' time.”

“Between 30 and 40 people from the Russia 2018 LOC will be involved in the Observer programme at the 2014 FIFA World Cup,” LOC CEO Alexey Sorokin explained. “Some of those will go on placement and be directly involved in work at the tournament in Brazil. The biggest programme is being put in place for the regional representatives. Overall the delegation will be made up of around 100 people.”

Brazil's FIFA World Cup is in essence our main and only opportunity to observe in real time how a tournament is held

As part of the management board meeting, the LOC also presented a preliminary programme of events aimed at promoting the 2018 FIFA World Cup Russia™ during the Brazilian edition of the tournament. There are plans for the first-ever FIFA World Cup 'House of Russia' in Rio de Janeiro to be up and running during the tournament, at which the LOC will present Russia's host cities, as well as holding a series of events devoted to the 2018 FIFA World Cup.

Members of the management board were also given a report on how preparations are progressing for the first official Russia FIFA World Cup event — the tournament's Preliminary Draw, which will be held on 25 July 2015 in St Petersburg.

May's management board meeting was the second one so far this year. The body is planning to meet more frequently as of later this year. The management board is a associate body of the Russia 2018 LOC management. The board is headed by LOC chairman and Russian Sports Minister Vitaly Mutko, and also includes Russia 2018 LOC CEO Alexey Sorokin, Russian Football Association President Nikolai Tolstykh, as well as representatives of the country’s Ministry of External Affairs, Ministry of Construction and Housing, Ministry of Justice, Ministry of Internal Affairs, Ministry of Transport and Ministry of Finance.