As part of its Centennial commemorations, FIFA and Duet will be organising the FIFA 100 Charity Auction & Tribute Ceremony at the Natural History Museum in London on 4 March.

This prestigious awards dinner will celebrate “The FIFA 100” - the one hundred greatest living players chosen by Pelé and approved by FIFA for the 100th anniversary of world football’s governing body. All the players chosen for “The FIFA 100” will be announced at the event and presented with a recognition award by FIFA President Joseph S. Blatter and Pelé. The evening will commence with a charity auction organised by Christie’s, with the proceeds to be dedicated to the FIFA Goal Programme – which currently supports 160 football infrastructure projects around the world – and guests will be entertained by a live performance from Duran Duran.

As a tribute to “The FIFA 100” players and to commemorate their lifetime contribution to football, twelve of the world’s leading photographers have been selected to immortalise the players in a unique photographic project in which ‘Art meets Football’. These photographic works, created by Martin Parr, Marc Quinn, Lord Lichfield, Vic Muniz, William Klein, Robert Davis, Norbert Schoerner, Helena Christensen, Kofi, Alioune Ba, Enrique Badulescu and Marc Hom, will be shown for the first time at the Tribute Ceremony.

“The FIFA 100” will then be exhibited in the most prestigious galleries and museums around the globe, together with an exhibition celebrating the player of the century, “Pelé. The Art of the King.” The tour of these exhibitions will mark a ‘summer of football’ in London from June – September 2004.

A commemorative “The FIFA 100” book will be produced and distributed worldwide. “The FIFA 100” photographs can be seen from 4 March onwards at www.the-100.com

Details of these events will be given at a media conference hosted by Jérôme Champagne, Deputy General Secretary of FIFA, together with key “FIFA 100” personalities at County Hall Gallery, Riverside Building, South Bank, London, SE1 at 11.30am on 4 February.

Media representatives interested in attending this conference are requested to register directly with ID Media by completing the attached form .

For further information on additional events planned to mark the FIFA Centennial, click here

Media registration form: PDF - MSWord

Visit the web site of “The FIFA 100”: www.the-100.com