Anticipation for a landmark event in the Caribbean grew as the FIFA Beach Soccer World Cup Bahamas 2017 celebrated the unveiling of the competition’s Official Emblem and Official Look for next year’s tournament.
Unveiled by the Bahamas 2017 Local Organising Committee (LOC) in Nassau, the logo incorporates several elements that speak to and reflect the rich culture of the island nation.
“The Official Emblem is a testament to the beauty of the Bahamas and the great appeal of the FIFA Beach Soccer World Cup,” said Thierry Weil, FIFA Marketing Director.
“We are delighted to unveil this iconic emblem along with the tournament’s Official Look, inviting beach soccer fans to join what promises to be an exciting and colourful event.”
At the heart of the Official Emblem, an orange sunset hovers above three pillars. The first column shows the silhouette of a player performing one of the spectacular athletic feats beach soccer is known for across the world. The 16 white dots mirror the islands of the Bahamas when seen from the sky.
The central pillar features a feather, a reference to the islands’ national bird, the flamingo. And the bright costumes on display at the biggest local festival Junkanoo. The third pillar is the silhouette of a wave, to show the hundreds of kilometres of beach and coast that make up the pristine Bahamian archipelago.
With all of these elements, the logo truly encapsulates the unique aspects of Bahamian culture and it will be a symbol the people of the host country can be proud of.
Graphic elements were taken from traditional straw handicraft, which is typically found at Bahamian markets. The striking landscape plays another key role in the design. The colour palette features shades of blue as well as purple, orange and yellow tones, which capture the sea and beaches while playing on the Bahamas cultural heritage.
“The official countdown to the 2017 FIFA Beach Soccer World Cup Bahamas which is exactly nine months away has begun with this launch,” said LOC Chairman Jeffrey Beckles. “We are proud to release this beautiful imagery, which not only represents all that the Bahamas has to offer as a destination, but also embodies the spirit of the Bahamian people.”
“The thousands of visitors who will visit our shores to experience this magnificent tournament will not only see the vibrancy and colour of the country in the Official Emblem and the pageantry, they will feel it in when they interact with our warm, hospitable people.”
The FIFA Beach Soccer World Cup Bahamas 2017 will be held at the new beach soccer stadium, currently under construction near the Nassau side of the Paradise Island Bridge. The Fan Zone, an area featuring entertainment, activities and concessions for the whole family, will be situated in an adjacent park.
Sixteen teams from around the world will be taking part in the matches, with participants confirmed after the six continental qualifying stages during 2016 and 2017. Groups and the match schedule will be announced at the Official Draw on 28 February 2017.