On the year anniversary of Qatar’s successful bid to bring the FIFA World Cup™ to the Middle East for the first time in 2022, the Qatar 2022 Supreme Committee has started the process of distributing all ticketing proceeds from the international friendly match (Brazil v Egypt – November 14 2011) held in Doha last month to famine victims in Somalia.
The Supreme Committee has partnered with Qatar Charity to ensure that the funds - totaling $400,000 (USD) - reach the people that are most in need in Somalia.
The partnership was announced by Qatar 2022 Supreme Committee Communications Director, Nasser Al Khater and Director of Public Relations for Qatar Charity, Khalid Ahmad Fakhro.
Qatar 2022 Supreme Committee Secretary General, Hassan Al Thawadi said: ‘One year on from what was a historic day for our country, we are pleased to announce this initiative for those in need in Somalia with Qatar Charity as our partner. During the bidding process we always stressed the importance of football and the FIFA World Cup as catalysts for positive change. This initiative is one of many initiatives that we will undertake with the goal of harnessing the power of football to make a difference in people’s lives – in our region and beyond.’
Commenting on the international friendly, Al Thawadi said: ‘The game demonstrated yet again the appetite for top-class football in Qatar and the Middle East. Guests and media traveling from abroad were given a taste of what 2022 will offer – a full stadium with people from many different nationalities, coming together to create a carnival atmosphere.’
The match was held at Al Rayyan stadium on the outskirts of Doha on November 14, with Brazil beating Egypt 2-0 thanks to two goals by Valencia striker Jonas.