The FIFA World Cup™ is the biggest individual sporting competition in the world and its impact on society and the environment is indisputable. Staging such a world-class event requires careful consideration of all aspects to ensure a balanced approach and sustainable outcome. consideration of all aspects to ensure a balanced approach and sustainable outcome. FIFA and the 2014 FIFA World Cup Organising Committee (LOC) take this responsibility very seriously and are committed to delivering a sustainable event in Brazil in 2014.
Since the launch of the strategy in 2011, FIFA and the LOC, together with partners, sponsors and experts, have successfully implemented a number of sustainability activities including sustainability training for stadium operators, the campaign against racism and discrimination, support of community development projects, waste management in stadiums, a ban on tobacco at both tournaments, an international forum on social development through football and a carbon offsetting programme.