Recife’s Host City poster portrays the essence of a coastal city full of movement, art and joy. Frevo, a style of both music and dance, is Recife’s most authentic and characteristic cultural display. It first appeared in the city some 100 years ago and is today included on the list of Brazilian intangible cultural heritage.
With colourful umbrellas, dancers perform an elaborate choreography that seems to fill the world with delight. The image shows a frevo dancer whose movements resemble the acrobatics of skilled football players – a combination which is in fact the key note of the poster. The cloud of dynamic movement created by the dancer shows the city’s many colours, highlighting its distinctive landscape of bridges, rivers, boats and rich architecture as well as revellers fully enjoying carnival.