'Laduma!' is the South African equivalent to 'Goal!' It is exclaimed with gusto by goal-crazy South African fans. It is a Zulu word which literally means 'it thunders'. This could also be an apt description as the crowd erupts in riotous cheers after a goal. The slogan was first popularized by the veteran Zulu TV commentator Zama Masondo, who screamed "Laduma" after each goal in the same way Latin commentators often cry "Gooooool" after a successful strike in their broadcasts.
The crowd will also sing 'Shosholoza', which has become a sports chant of encouragement for the South African teams. It was originally a song sung by migrant workers traveling from Zimbabwe to South African mines, but has now been adapted as a song of encouragement. In Zulu, the word Shosholoza means 'move forward'.
Cheering is not enough for South African football fans, even though they do it at full volume with the help of Vuvuzelas. They have found innovative ways to celebrate their favourite football players. This includes holding up fresh fish in the grandstand in dedication to Mark Fish and carrying old shoes over their necks in celebration of John 'Shoes' Moshoeu. Lucas Radebe was often greeted with low chants of "Roo", which was his nickname.
The fans also get involved with coaching. When they are unhappy with a player's performance they will stand up and turn their hands in circles, indicating that they believe a player should be substituted.