"20 Centres for 2010" is the slogan and the objective of the official 2010 FIFA World Cup™ campaign, which was launched today (25 November) ahead of the Preliminary Draw in Durban. By the end of the first FIFA World Cup™ on African soil on 11 July 2010, FIFA is aiming to raise at least USD 10 million and construct 20 Football for Hope centres across Africa.