Although the 2014 FIFA World Cup Brazil™ ended over a week ago, football remains a part of everyday life in Rio de Janeiro and the sport is bringing fresh hope to the streets around the Copacabana.
Almost 20 years ago, football coach Almir Fernandes resolved to help prevent the young people in his home city from ending up on the wrong path. He founded a football school that regularly teaches the local youth on Brazil’s best-known beach.
Since 2009, Rio's municipal government has supported a social project that places only one requirement on its young people: in order to participate, they must attend school.
Just one click on the video above will give you a further insight into the power of football on Rio’s beaches and demonstrate how a simple round ball can bring together young people from every walk of life.