Great Britain coach Stuart Pearce believes his players are stronger for their Olympic experience despite seeing them suffer penalty shoot-out heartache in their quarter-final defeat by Korea Republic.
The Millennium Stadium clash had finished 1-1 after 120 minutes, and the first eight attempts of the shoot-out were successful.
Sturridge was not the only man to misfire from the spot as Aaron Ramsey missed a penalty during normal time. The Wales captain had converted from the spot to level after Ji Dongwon's opener, but could not repeat the feat a few minutes later.
But Pearce believes that Sturridge, Ramsey and the whole squad are all the better for being a part of Team GB. He said: "Dan got the winner three days ago that got us out of the group stages and tonight he is on the end of missing a penalty.
"But we are in this together, the important thing is that all the players have had an experience to make them better and stronger.
"Some of those experiences are scoring goals and winners, and some of those experiences are having days like today when you are disappointed because you missed a penalty. But experiences like that make you stronger and he will benefit from this tournament without a doubt."
Pearce added: "The individuals who have come here and contributed go back to their clubs and countries the better for it."
The former England international could not hide the disappointment of seeing his side's medal hopes extinguished, just as those of Hope Powell's women's team had been 24 hours earlier.
He added: "The victors of this game were assured of two more matches and two chances at a medal and that is the disappointment, probably more so for the players who have enjoyed their time here. I would have liked to see how we would have developed as a team playing more and more games."
Korea Republic coach Hong Myung Bo believed his side's mental toughness had been key in their triumph.
He said: "I expected us to have difficulty with fatigue from our previous games and the travelling, but the players performed beyond expectations. The reason we won was we were a little stronger than the GB team when it comes to the mental side of the game."