The Universidad Católica Argentina (UCA) opened the seventh edition of the FIFA/CIES Programme in Sport Management in Buenos Aires last week. The 50 students – coming from Argentina, Equator, Panama, Peru, Colombia and Spain, and from various sporting horizons (football, athletics, rugby, basketball, boxing, tennis, grass hockey, taekwondo, physical education) – will attend classes in finance, marketing, sponsorship, law, event management, management and communication until next December.
“UCA had the pleasure to be the first to join the FIFA/CIES International University Network in 2004. At that time, we did not know whether this adventure would bear fruits” commented Dr José Claría, director of the Programme “Today, we are proud of having been pioneers! The Programme enjoys an excellent reputation in Argentina and in South America. The number of candidates is increasing year after year. The results are therefore very satisfactory.”
CIES took the opportunity to present its activities to the students. Moreover, Michael Boys, executive producer at the Chilean National TV Channel, concluded the opening ceremony by an interesting lecture on “television rights and sporting world”.