Cape Town crowned in Doha

The beautiful South African city of Cape Town has won the 2010/11 IOC Award for Sport and the Environment. The IOC (International Olympic Committee) asked all international sporting federations to submit nominees who they felt best reflected the overarching values of the IOC and its hope to combine the world of sport with promoting sustainable 'green' policies to protect and promote a healthy environment.

FIFA put forward Cape Town as its nominee based on the city’s outstanding environmental programme for the 2010 FIFA World Cup™ held in South Africa from 11 June to 11 July 2010. Through its environmental programme, the picturesque and naturally remarkable city included environmentally responsible decision-making in all aspects of the organisation and implementation of the competition, hoping to leave a positive legacy for the environment and the people of Cape Town.

Cape Town’s action plan for the environment included no less than 41 projects that were implemented, ranging from energy and climate change to water conservation, responsible landscaping and tourism and integrated waste management connected to their city’s purpose-built Green Point Stadium.

We are delighted that the city of Cape Town, our nominee to the IOC, received the IOC Sport and Environment Award.
Federico Addiechi, FIFA's Head of Corporate Social Responsibility

The IOC Award for Sport and the Environment was received by Cape Town at a gala ceremony in Doha, Qatar on Saturday 30 April. The award was first introduced in 2009 to recognise and celebrate the achievements of individuals, groups and organisations that show initiative and take action to drive environmental efforts and projects within their community. One Award is given to a nominee from each of the five continents (Africa, Americas, Asia, Europe and Oceania) upon the selection of a jury composed of members of the IOC Sport and Environment Commission.

FIFA's Head of Corporate Social Responsibility, Federico Addiechi, said: "We are delighted that the city of Cape Town, our nominee to the IOC, received the IOC Sport and Environment Award for their outstanding environmental protection programme." He added: "The diverse projects and the awareness raised on important environmental issues contributed to the legacy of the FIFA World Cup in South Africa. We learned a lot from the Cape Town experience and will use those lessons for our future competitions."

Lorraine Gerrans, manager of the Green Goal Programme in Cape Town, said: "We are delighted that our efforts to be responsible hosts of the 2010 FIFA World Cup was recognized through this award. Environmental protection and stewardship is no longer optional, but should be a hallmark of all major sporting events."