Follow us on


The FIFA World Cup is a competition staged on a scale of massive proportions and it is abundantly clear that this could not be achieved - and with such success -- without the support of our commercial partners. It is FIFA's stated mission to not only develop the game, but also to touch the world and build a better future through our various development programmes and humanitarian initiatives. Our sponsors are integral to making this pledge a reality.

Joseph S. Blatter, FIFA President

Marketing Programmes

FIFA Marketing Programmes

In the mission to “Develop the game, touch the world, build a better future”, FIFA is constantly developing marketing programmes that allow football fans to interact with FIFA events. Find out more about FIFA’s commitment in this particular area.



FIFA Quality Programme

Brand Protection

Hospitality & Research